The China manufacturers first recommend the best Electricity operations

Generation "to help people to operate, the 2 now0M agents, basically make money little, almost no living space."His partner e-commerce (shenzhen) co., LTD. CEO Liu Yinglong yesterday told reporters that electricity generation operation industry has entered the small profit era, on the one hand, enterprises" net "pours into electricity field, on the other hand, many companies began after familiar with electrical business" solo ", make your own operation, less and less space for generation of operating companies.

Electricity generation operation market peaked in 2012, large and small electric shang dynasty operating companies in enjoying the traditional enterprise transformation under the huge social dividend of electricity, have sprung ***ry, according to data from 2012 timeDay catThe seller registered number generation operation service platform has increased from about 2011 in 500 to more than 1400.

"But with the maturity of network technology, pure generation operation at present in the mobile era has been unable to survive."Liu Yinglong tells a reporter, across the country had been at the beginning of this year, a large number of generation company collapse, including some of the size of the first three in south ChinataobaogenerationOperator,。

"Before in guangzhou, there is a special service shop photography design and decoration company, in a very short time, the team to grow or people, in guangzhou, and took a lot of stores, or not live down."Liu Yinglong told reporters that the reason is that most generation operating companies because the input is too high, there is no notion of the core technology and products.

"On the one hand, many operating work cannot be quantified, on the other hand, a lot of work in the operation process or in manual of the time."Liu Yinglong said.

Reported that electricity generation operator of imitation is the shang dynasty early operation GSI, the ancestors of but strong front-end network sales and back-end ability of supply chain management, domestic practitioners do not *** the vast majority of generation of operators, at the same time have the front-end and back-end managed capacity generation operating company less than half as a whole.

"We were the first one is for store decoration; the second is doing agent, help somebody else's sole agent shop operation. The process of agency, we found a problem, is the shop decoration will be very hard to quantify, even can't quantify, I can not evaluate the high or low value. This picture I like you the photographer a lot of, but the photographer level is poor, shooting task is completed, you find that customers don't pay, is a very hard to quantify a market."Liu Yinglong told reporters.

He told reporters that due to the operation type of work can not be quantified, is labor costs that are a direct result of the increase."I took the generation of operating process, the domestic seven or eight stores, but suddenly found that generation of operating expenses was thirty-three thousand months, my seven shops, total cost is 210000, is not enough artificial cost."Liu Yinglong said.

In addition, Liu Yinglong said, due to lack of threshold, hiring is very difficult to recruit particularly suitable, especially the personnel of the *** told the reporters, high demand for customer service for online stores, such as chat requires very professional skills.

"Chat on computer skills, if not always said less than point. Really taobao shop of sales is very good. For example, act as matchmaker, want to buy? To shoot down. But for the traditional marketing, you have to introduce products to customers constantly, rather than to kiss on taobao shop to process.

A key point here, due to the generation of operators market booming, three to five people can set up a company, to conduct operations, nature is very *** order to make money, some generation operator frantically looking for customer at a low price but do not take the quality of service, some generation operator outside outside the confines of their category rush orders, bring greater waste of resources and vicious competition.

Severe transition, in fact, with the industry operating services have been unable to meet the needs of era of mobile shopping brands to service providers, urgently needs to upgrade the whole industry.

Liu Yinglong tells a reporter, some generation operator after struggling to realize industry, are forced to transition, such as using offline agency system, engaged in the online distribution, earn higher of zero balance for a living.

"And the generation of main operating company of fine products, for example, do photography or decorate, do market segment."Liu Yinglong said that resources in the industry generally to oligopoly firms concentrated, not fully control the upstream and downstream industry chain service ability of the company, is bound to get great promotion on professional can survive.

And Liu Yinglong company currently selected by training."Combined with the original generation of operating experience, to do some training to some foreign B2B customers."

Analysts said that while most of the current domestic small and medium-sized generation operator is still in the industry reshuffle, the increasingly serious homogeneity, competition in electricity board of value-added services such as data *** the situation, in the middle reaches to solution provider for operators to upgrade, has been the new profit model such as the integrated marketing and business consulting.
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